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MATTHEW WOODHAMS-ROBERTS


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MATTHEW WOODHAMS-ROBERTS


I'm a Los Angeles based creative director specializing in brand storytelling for national and global integrated marketing campaigns. From tech to beer, humor to anthemic, I strive to make brands part of modern culture across all mediums. Please enjoy my work. 

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Adidas #TheReturn


Derrick Rose, the League MVP, went down with a torn ACL. We turned a season lost into a story to follow throughout his recovery. Rose sold more shoes than Lebron that year. 

Adidas #TheReturn


Derrick Rose, the League MVP, went down with a torn ACL. We turned a season lost into a story to follow throughout his recovery. Rose sold more shoes than Lebron that year. 

director: stacy wall

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Netflix


Working with the Global Brand Netflix team, we've had the honor of making content for one of the greatest content companies in the world. 

Netflix


Working with the Global Brand Netflix team, we've had the honor of making content for one of the greatest content companies in the world. 

director: speck and gordan

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Expedia


In the age of algorithms, we set out to make Expedia a brand that champions personal growth through travel.  

Expedia


In the age of algorithms, we set out to make Expedia a brand that champions personal growth through travel.  

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Miller Lite


The "Bodega" campaign brought the everyman back to Miller Lite, a brand that had been chasing the party for far too long. 

Miller Lite


The "Bodega" campaign brought the everyman back to Miller Lite, a brand that had been chasing the party for far too long. 

director: matt aselton

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Mitsubishi


The Mitsubishi Live Drive was the world’s first online test-drive. It was a collaborative effort from a team of experts in robotics, software development and web design. Each of them using the latest technology in their respective fields to allow thousands of people from across the country drive a real car, live, over the Internet. And for 10 days, people lined up day and night to do the impossible, take a test-drive from the comfort of their living rooms.

Mitsubishi


The Mitsubishi Live Drive was the world’s first online test-drive. It was a collaborative effort from a team of experts in robotics, software development and web design. Each of them using the latest technology in their respective fields to allow thousands of people from across the country drive a real car, live, over the Internet. And for 10 days, people lined up day and night to do the impossible, take a test-drive from the comfort of their living rooms.

production: b-reel

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Adidas


Adidas


director: stacy wall

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Gatorade


Gatorade


director: omri cohen

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HP


During a live two-day event on Youtube, we gave fans of hip-hop producer Clams Casino and rapper Vic Mensa the opportunity to interact directly with the artists as they used the HP Split x2 laptop to write a new track. 

HP


During a live two-day event on Youtube, we gave fans of hip-hop producer Clams Casino and rapper Vic Mensa the opportunity to interact directly with the artists as they used the HP Split x2 laptop to write a new track. 

production: stinkdigital

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NBA


Kevin Durant's first television commercial. Back when Seattle had a basketball team.

NBA


Kevin Durant's first television commercial. Back when Seattle had a basketball team.

director: aaron ruell 

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Pepsi


Pepsi is not a sports brand, it’s a culture brand. So to celebrate the 2014 World Cup, we left the pitch alone and focused on the culture of the games. We created an anthem with this cover of David Bowie’s “Heroes” featuring six of the world’s greatest players, Janelle Monae, and the city of Rio. When viewed on YouTube, the 2-minute film became an interactive experience that allowed people to explore even more of Brazil.

Pepsi


Pepsi is not a sports brand, it’s a culture brand. So to celebrate the 2014 World Cup, we left the pitch alone and focused on the culture of the games. We created an anthem with this cover of David Bowie’s “Heroes” featuring six of the world’s greatest players, Janelle Monae, and the city of Rio. When viewed on YouTube, the 2-minute film became an interactive experience that allowed people to explore even more of Brazil.

director: johan renck

From the pitch to the canvas. Photographer Danny Clinch shoots Lionel Messi, Robin van Persie, Jack Wilshere, David Luiz, Sergio Aguero and Sergio Ramos, as a foundation to a collaboration with a number of up-and-coming artists including the UK's Hattie Stewart and Argentinean street artist Ever. 

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BUFFALO WILD WINGS


BUFFALO WILD WINGS


DIRECTOR: DAVID SHAIN

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SONY


SONY


director: garth davis

Photography by Anton Watts

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Candy


Candy


director: tim godsall 

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Sprint


Sprint


director: rupert sanders